A fantastic year after 77,000 free journeys and an estimated £1.1million economic impact on Harrogate
3 weeks ago
Since 3 March 2019 our #HarrogateElectrics have been free for everyone, every Sunday with the Sunday Freeway.
Over 55 weeks – 17 sponsored by Slingsby, 9 by Harrogate Spring Water, 17 by the Harrogate Business Improvement District and 12 offered free from us here at The Harrogate Bus Company – we’ve brought people on 77,000 free journeys in and out of Harrogate.
Some months this has been up to 90% more people than the same period in the previous year, and the scheme has been applauded by local retailers, cafes, restaurants and the BID as bringing a boost to the town’s Sunday trade.
Taking estimates from studies into the impact and spend of bus travellers, 77,000 journeys could have had a £1.1million impact on Harrogate’s economy.
Sunday 15 March will be the last Sunday of the #SundayFreeway as we review a fantastic year, look forward to continuing to carry more people into our town 7 days a week on the UK’s first ever electric town network.