Our Poppy Tribute To The Fallen
2 weeks ago
A MOVING ACT OF REMEMBRANCE - Our buses are to wear poppies as nation marks 75 years since the end of World War Two
As the nation prepares to remember those whose bravery preserved our freedom, we're planning our own moving tribute to the fallen.
We are adorning many of our buses on routes across Yorkshire with commemorative poppies to encourage our customers travelling each day to remember those who made the ultimate sacrifice for their country.
CEO Alex Hornby said: “This year’s Remembrance has additional significance, marking 75 years since the end of World War Two. With the pandemic continuing, this is a year like no other for us all, so we believe it’s right to continue our support for the excellent work done by the Royal British Legion.
“We hope that by prominently showing our support for the Poppy Appeal on our buses, many of our customers will join us in contributing to this excellent cause.
“All our teams at our depots across the North are fully behind this – we want to remember those who gave their lives for our freedom, and to support those living with the impact of conflict today.”
The Royal British Legion’s Area Manager for Yorkshire, Debbie Harding, said: “We are very grateful for this support – the COVID-19 pandemic has had an overwhelming impact on people’s livelihoods and way of life, leaving some in our Armed Forces community in dire need of urgent help and support.
“The Legion’s work is more vital than ever as we support our community through additional hardships, from those struggling with social isolation, financial difficulties and unemployment to those who have lost loved ones or are facing the threat of homelessness. Every poppy counts.”
We hope that as a highly visible symbol of remembrance, the bus poppies will help to encourage our customers to buy and wear their own poppies with pride.
Our buses will display poppies ahead of Remembrance Day this Sunday, when despite the pandemic restrictions, the region and the nation will pause to remember the fallen.